Today, we celebrate and recognise the value of design and its ability to communicate and noticeably improve what it is intended to convey.
Unlike art, design seeks to reach a goal by means of a process and certain delimitations. For that reason, a worthy design will generate value. On the contrary, a poorly conceived design will have a detrimental effect on the subject that is trying to cover.
Design has a huge impact on society. Through decision-making and searching for the best solution to visual communication problems, it greatly facilitates the interaction of people with their surroundings, being physical or virtual spaces, as well as with products or messages.
At Cojali S. L. we have a team of designers that forms part of our Marketing Department, being in charge of creating graphic elements to convey a visual message. This way, it constitutes one of the main supports for Marketing and Corporate Communication of our company.
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